Title Animal welfare experts visit West Lothian schools to engage and educate children Degree of recognition National Media name/outlet Daily Record Media type Country United Kingdom Date 26/01/19 Description This article written for the Daily Star reports on the SPCA's educations teams engagement with schools in Scotland and sets out the goal of the outreach which is to prevent animal cruelty through educating children on how to care for animals.
Research in collaboration with the University of Edinburgh (which Dr. Joanne Williams is pioneering has shown that the ‘Prevention through Education’ programme has increased knowledge, positive attitudes and children’s beliefs in animal welfare and decreased tolerance towards animal cruelty.
Producer/Author Marjorie Kerr Persons Joanne Williams Title Kirsteen Campbell: The good men of Edinburgh have left a strong legacy of animal welfare Degree of recognition National Media name/outlet The Scotsman Media type Country United Kingdom Date 5/09/18 Description This article written for the Scotsman reports on Scottish Animal Week summarizing the achievements that the SPCA has made in the last year.
Edinburgh University is cited as an authority for measuring the efficacy of the of the organisations educational outreach programmes.
Producer/Author Kirsteen Campbell Scottish SPCA chief executive Persons Joanne Williams Title Gilly Mendes Ferreira: Teach kids at school to be kind to animals – and break the cycle of cruelty Degree of recognition National Media name/outlet The Scotsman Media type Country United Kingdom Date 3/05/18 Description This article written for the Scotsman is by the SPCA's Gilly Mendes Ferreira, Head of Education and Policy at the SPCA's, writes about the free Prevention through Education programme that they run. She also summarises the aims and goals of the organisation going forward.
Research in collaboration with the University of Edinburgh which Dr. Joanne Williams is pioneering has shown that if children were accepting of intentional animal cruelty this predicted that they had low levels of pet attachment, low levels of compassion. Abuse in the home or bullying can also lead to children acting out abuse on animals.
Producer/Author Gilly Mendes Ferreira Persons Joanne Williams