Media coverage
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Media coverage
Title Want to connect with your research? Try rapping it Media name/outlet Times Higher Education Country/Territory United Kingdom Date 18/04/18 Description Public health academic, Marisa de Andrade, says studies must speak the same language as their subjects.
Academics typically rely on a journal article to call for a shift in their discipline’s research agenda. But for Marisa de Andrade, it seemed much more fitting to use a hip hop song. The verses of Being Human, the result of the Measuring Humanity project led by Dr de Andrade at the University of Edinburgh, argue that public health researchers will fail to genuinely capture the perspectives of the communities that they are studying if they rely on traditional approaches such as surveys and interviews. Dr de Andrade, lecturer in health, science and society at Edinburgh, believes that academics should use media that connect with their subjects – such as hip hop.Persons Marisa De Andrade