Martin Gannon – Research output — University of Edinburgh Research Explorer

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29 Article
3 Chapter (peer-reviewed)
2 Book/Film/Article review
2 Editorial
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- 1 Chapter
- 1 Entry for encyclopedia/dictionary

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2016

Marketing discourse and semiotics
Taheri, B. & Gannon, M. J., 30 Oct 2016, Marketing Communications: An advertising, promotion and branding perspective. Bell, G. & Taheri, B. (eds.). Goodfellow Publs, p. 39-56 18 p.
Research output: Chapter in Book/Report/Conference proceeding › Chapter