Abstract / Description of output
The grandchild/grandparent relationship has had limited attention in consumer socialization research. This interpretivist study of 16 grandparents and 40 children contributes to understanding grandchild/grandparent socialization and consumption practices highlighting the role of goal-driven, reverse and reciprocal socialization, the development of private communications networks, establishing family roles and generational ‘othering’ in the digital world.
Original language | English |
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Publication status | Published - 26 Apr 2016 |
Event | Child and Teen Conference 2016 - Denamrk , Aalborg, Denmark Duration: 26 Apr 2016 → 29 Apr 2016 |
Conference
Conference | Child and Teen Conference 2016 |
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Country/Territory | Denmark |
City | Aalborg |
Period | 26/04/16 → 29/04/16 |
Keywords / Materials (for Non-textual outputs)
- grandparent/child
- socialization
- practices
- generation
- family