Abstract / Description of output

This article investigates the potential for novel research utilising data generated by the Creative and Cultural Industries (CCI) in the UK, focussing on the long tail of metadata associated with the UK’s rich cultural events landscape. We conducted semi-structured interviews with 29 researchers and related domain experts to ascertain: (1) How cultural data is valued; (2) The landscape of cultural data; (3) How UK research can make better use of cultural events data; (4) The benefits and pitfalls of an evidence-based approach to cultural policy; and (5) The repercussions of the Covid-19 pandemic on how data-led work is positioned within the CCI. We advocate for the potential value of cultural events data to academic research, policy and industry, and also for a humanities-led approach. We suggest that a centralised cultural events data service for use in research, industry and policy is one way of supporting this.
Original languageEnglish
Pages (from-to)1-7
Number of pages7
JournalCultural Trends
Early online date6 Oct 2023
Publication statusE-pub ahead of print - 6 Oct 2023

Keywords / Materials (for Non-textual outputs)

  • creative industries
  • cultural analytics
  • events data
  • infrastructure
  • methods


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