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Delicate, Contrasting or typically German? Wine packaging design preferences of UK consumers

Research output: Contribution to conference › Other › peer-review

Original languageEnglish
Publication statusPublished - 2009
EventAcademy of Marketing Annual Conference - Leeds Metropolitan University, United Kingdom
Duration: 6 Jul 2009 → 8 Jul 2009

Conference

ConferenceAcademy of Marketing Annual Conference
Country/TerritoryUnited Kingdom
Period6/07/09 → 8/07/09

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