Dissonant voices: Bhupen Hazarika, cassette culture and Assamese nationalism in the 1990s

Popular singer-songwriter-composer Bhupen Hazarika has exerted enormous influence in shaping the aesthetics of contemporary Assamese popular music. As an artist and public intellectual who often engaged with contemporary political questions, his songs have come to be regarded as a distilled expression of Assamese linguistic-national identity in postcolonial India. This paper deals with his entry into the Hindi music market in the mid-1990s, with songs for films and two music albums. Specifically, it maps the transformation of the Bhupen persona through this period as a conjuncture overdetermined by two relatively autonomous logics – first, the emerging cassette culture of the 1980s and its effects on the market for popular music; and second, the articulation of linguistic national identity in the wake of the Assam Movement (1979–85). The paper begins by showing how Bhupen’s foray into Hindi music tied together the economics of bringing a regional star into the Hindi market with the ongoing reconstitution of linguistic-national identity in the post-liberalisation Indian ideology. Then, through a reading of his live performances and the Bhupen-related fan literature appearing at the time, it looks at how these ventures came to be seen by his Assamese fans, to argue that the Bhupen persona here becomes an ambivalent figure through which the internal schisms within Assamese national identity came to be articulated.