Financial services customer relationships: Meanings, motivations and manifestations

Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review

Original language	English
Title of host publication	The Routledge Companion to Financial Services Marketing
Editors	Tina Harrison, Hooman Estelami
Publisher	Taylor & Francis
ISBN (Print)	9780415829144
Publication status	Published - 8 Dec 2014

Name	Routledge Companions in Business, Management and Accounting

Cite this

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title = "Financial services customer relationships: Meanings, motivations and manifestations",

author = "Annie Yu and Tina Harrison",

year = "2014",

month = dec,

day = "8",

language = "English",

isbn = "9780415829144",

series = "Routledge Companions in Business, Management and Accounting",

publisher = "Taylor & Francis",

editor = "Tina Harrison and Hooman Estelami",

booktitle = "The Routledge Companion to Financial Services Marketing",

address = "Sweden",

}

Financial services customer relationships: Meanings, motivations and manifestations. / Yu, Annie; Harrison, Tina.
The Routledge Companion to Financial Services Marketing. ed. / Tina Harrison; Hooman Estelami. Taylor & Francis, 2014. Chapter 9 (Routledge Companions in Business, Management and Accounting).

Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review

TY - CHAP

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AU - Harrison, Tina

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M3 - Chapter (peer-reviewed)

SN - 9780415829144

T3 - Routledge Companions in Business, Management and Accounting

BT - The Routledge Companion to Financial Services Marketing

A2 - Harrison, Tina

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PB - Taylor & Francis

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