Impact of Mobile IT Consumerization on Organizations – An Empirical Study on the Adoption of BYOD Practices

Christian Meske, Stefan Stieglitz, Tobias Brockmann, Bjorn Ross

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract / Description of output

The last few years have seen more and more employees using their personal mobile devices for work-related tasks. This phenomenon is part of a broader trend known as IT consumerization. Enterprises and employees have recognized that they might profit from these developments and implemented “Bring Your Own Device” (BYOD) policies, but they also have to face new challenges. This study investigates which types of employees adopt BYOD and how they benefit from it. To address these questions, the authors conducted a survey with 219 participants. Participants were classified into adopter types based on the Diffusion of Innovation Theory. The results indicate that early adopters and the early majority use their personal smartphones more often for work-related tasks than laggards, and that innovators and early adopters more often receive work-related email on their personal smartphones than other adopter types. It is concluded that DOI can successfully be applied to explain BYOD adoption behavior. Differentiated management strategies have to be applied in order to address the whole workforce.
Original languageEnglish
Title of host publicationHCI in Business, Government and Organizations. Supporting Business. HCIBGO 2017
EditorsFiona Fui-Hoon Nah, Chuan-Hoo Tan
PublisherSpringer
Pages349-363
Number of pages15
ISBN (Electronic)978-3-319-58484-3
ISBN (Print)978-3-319-58483-6
Publication statusPublished - 13 May 2017
Event4th International Conference on HCI in Business, Government and Organizations - Vancouver, Canada
Duration: 9 Jul 201714 Jul 2017
http://2017.hci.international/hcibgo

Publication series

NameLecture Notes in Computer Science
ISSN (Electronic)0302-9743

Conference

Conference4th International Conference on HCI in Business, Government and Organizations
Abbreviated titleHCIBGO 2017
Country/TerritoryCanada
CityVancouver
Period9/07/1714/07/17
Internet address

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