Intentional Non-consumption for Sustainability: Consumer Resistance and/or Anti-Consumption?

Iain Black, H. Cherrier, M. S. W. Lee

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)1757-1767
JournalEuropean Journal of Marketing
Volume45
Issue number11/12
Publication statusPublished - 2011

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