Kohei Kawamura on designing and interpreting customer reviews

Kohei Kawamura

Research output: Other contribution

Abstract

This papers considers if we can take online customer reviews or responses in social surveys at face value? If not, how should we “decode” them? How can questionnaires be designed to encourage effective communication when many people send information at the same time?
Original languageEnglish
TypeFocus Paper Series
PublisherEdinburgh School of Economics Focus Paper Series
Number of pages2
Publication statusPublished - 2014

Publication series

NameFocus Paper Series
PublisherEdinburgh School of Economics
No.11

Fingerprint

Dive into the research topics of 'Kohei Kawamura on designing and interpreting customer reviews'. Together they form a unique fingerprint.

Cite this