Modelling Intuition in Retail Site Assessment (MIRSA): Making sense of retail location using retailers' intuitive judgements as a support for decision-making

Ian Clarke; William Mackaness; Barbara Ball

Modelling Intuition in Retail Site Assessment (MIRSA): Making sense of retail location using retailers' intuitive judgements as a support for decision-making

Ian Clarke, William Mackaness, Barbara Ball

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Original language	English
Title of host publication	Academy of Marketing Annual Conference Nottingham University Business School
Publication status	Published - 2 Jul 2002

Cite this

@inproceedings{731dbf54d61645d8b94f7e8584b14d7e,

title = "Modelling Intuition in Retail Site Assessment (MIRSA): Making sense of retail location using retailers' intuitive judgements as a support for decision-making",

author = "Ian Clarke and William Mackaness and Barbara Ball",

year = "2002",

month = jul,

day = "2",

language = "English",

booktitle = "Academy of Marketing Annual Conference Nottingham University Business School",

}

Modelling Intuition in Retail Site Assessment (MIRSA): Making sense of retail location using retailers' intuitive judgements as a support for decision-making. / Clarke, Ian; Mackaness, William; Ball, Barbara.
Academy of Marketing Annual Conference Nottingham University Business School. 2002.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

TY - GEN

T1 - Modelling Intuition in Retail Site Assessment (MIRSA): Making sense of retail location using retailers' intuitive judgements as a support for decision-making

AU - Clarke, Ian

AU - Mackaness, William

AU - Ball, Barbara

PY - 2002/7/2

Y1 - 2002/7/2

M3 - Conference contribution

BT - Academy of Marketing Annual Conference Nottingham University Business School

ER -