Modelling operational decisions in start-up firms

Research output: Contribution to conferenceAbstractpeer-review


A general Markov decision process model for operations management with a profit maximizing objective is presented and extended to a survival maximizing objective with a constraint on capital. It is argued that the survival maximizing objective may be more suitable for start-up firms. The model has been used to address inventory, capacity expansion and marketing decisions. Analysis of the models under different assumptions about the operating environment provides insight into the successful management of start-up firms.
Original languageEnglish
Publication statusPublished - 2010
Event24th European Conference on Operational Research (EURO XXIV) - Lisbon, Portugal
Duration: 11 Jul 201014 Jul 2010


Conference24th European Conference on Operational Research (EURO XXIV)


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