Modelling the Purchase Propensity: Analysis of a Revolving Store Card

Galina Andreeva, Jake Ansell, Jonathan Crook

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	1041-1050
Number of pages	10
Journal	Journal of the Operational Research Society
Volume	56
Publication status	Published - 2005

Cite this

@article{fc131472a4bc4c438f1bde02fd889f52,

title = "Modelling the Purchase Propensity: Analysis of a Revolving Store Card",

author = "Galina Andreeva and Jake Ansell and Jonathan Crook",

year = "2005",

language = "English",

volume = "56",

pages = "1041--1050",

journal = "Journal of the Operational Research Society",

issn = "0160-5682",

publisher = "Taylor and Francis",

}