Until recently, the idea of large-scale Viking settlement in Scotland’s Inner Hebrides was considered unlikely. Despite a conspicuous absence of documentary evidence, the area’s long-standing Gaelic heritage was seen as proof of linguistic and cultural continuity from its Dalriadan heyday. By developing the narrative to consider other types of evidence, however, it is clear that the Norse impact on these islands was far from insignificant. This paper will review the historical record in the light of material evidence and linguistic artefacts such as place-names. After questioning aspects of currently popular approaches to ‘predatory’ migration, it will then examine how reappraisal of the practicalities of Viking Age immigration might help to inform a revised model for Norse settlement in the region.