The following policy brief discusses the natural experiment of ‘GreenXchange’ in the context of open innovation. Open innovation is a phrase popularized by Berkeley professor Henry Chesbrough who argues that firms should externalize R&D and other innovative activity for the sake of technological advancement. And GreenXchange was a Web-based program allowing for firms to share their intellectual property for the sake of sustainable innovation under the open innovation paradigm. Our research indicates that the mild success of GreenXchange demonstrates a gap between academic ideas and their utilization in practice.
- Intellectual Property
- Open Innovation