In UK public discourse, landlords count among the most unpopular figures. Their assumed immorality is often summarised in the image of the ‘parasite’. This paper draws on original ethnographic data from online communities for small-scale property investors who are also landlords, in order to explore what ethical ideas landlords themselves embrace. I argue that in the context of UK ‘asset-based welfare’, particularly the connection between pension provision and the property market, landlords can be seen to engage in ethical practices of ‘working on themselves’ in order to become successful investor subjects. Next to techniques of affect management and the accumulation of ‘knowledge capital’, this centrally involves eradicating in oneself ethical dispositions belonging to the waning paradigm of collectivised welfare and labour relations.
- rental market
- property investment
- asset-based welfare
- School of Health in Social Science - Early Career Fellow (Leverhulme)
- Centre for Homelessness and Inclusion Health within School of Health in Social Sciences
Person: Academic: Research Active