Social media in geriatrics

Over recent years, the popularity of social media has spiralled. Not merely amongst celebrities and news channels, but also within the medical profession. It is often wrongly associated as being of “no use to the medical profession” or something that “should be avoided”.

I hope to convince you, if not to embrace it yourself, that it can be a valuable asset within medicine and particularly within our speciality. It is something that many geriatricians and the British Geriatrics Society are harnessing professionally for education, learning and disseminating key messages promoting care for older people.