Sport sponsorship perceptions: An exploration

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	78-90
Journal	Journal of Financial Services Marketing
Volume	18
Issue number	2
DOIs	https://doi.org/10.1057/fsm.2013.4
Publication status	Published - 2013

Access to Document

@article{e5276f3adda6466698de673bf73ff07a,

title = "Sport sponsorship perceptions: An exploration",

author = "Susan Ferrier and Kathryn Waite and Tina Harrison",

year = "2013",

doi = "10.1057/fsm.2013.4",

language = "English",

volume = "18",

pages = "78--90",

journal = "Journal of Financial Services Marketing",

issn = "1363-0539",

publisher = "Palgrave Macmillan",

number = "2",

}