The co-development of organisation and online technology: 'Tailoring’ The local Destination Marketing Organisation (DMO)

Stephen Harwood

The co-development of organisation and online technology: 'Tailoring’ The local Destination Marketing Organisation (DMO)

Stephen Harwood

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Original language	English
Title of host publication	Proceedings of UKAIS 2016 (Oxford)
Subtitle of host publication	Information Systems Comes of Age: 21 years of IS, looking back to look forward
ISBN (Electronic)	978-0-9560272-7-6
Publication status	Published - Apr 2016
Event	). 21st UKAIS Annual Conference, St Catherine’s College Oxford, UK. 12th-13th April 2016 - St Catherine’s College Oxford, UK, United Kingdom Duration: 12 Apr 2016 → 13 Apr 2016

Conference

Conference	). 21st UKAIS Annual Conference, St Catherine’s College Oxford, UK. 12th-13th April 2016
Country/Territory	United Kingdom
Period	12/04/16 → 13/04/16

Keywords / Materials (for Non-textual outputs)

tailoring
DMO
destination marketing
online promotion
co-development

Cite this

@inproceedings{dd2bf5f1401d468f89441be6ca8c5840,

title = "The co-development of organisation and online technology: 'Tailoring{\textquoteright} The local Destination Marketing Organisation (DMO)",

keywords = "tailoring, DMO, destination marketing, online promotion, co-development",

author = "Stephen Harwood",

year = "2016",

month = apr,

language = "English",

booktitle = "Proceedings of UKAIS 2016 (Oxford)",

note = "). 21st UKAIS Annual Conference, St Catherine{\textquoteright}s College Oxford, UK. 12th-13th April 2016 ; Conference date: 12-04-2016 Through 13-04-2016",

}

Harwood, S 2016, The co-development of organisation and online technology: 'Tailoring’ The local Destination Marketing Organisation (DMO). in Proceedings of UKAIS 2016 (Oxford): Information Systems Comes of Age: 21 years of IS, looking back to look forward. ). 21st UKAIS Annual Conference, St Catherine’s College Oxford, UK. 12th-13th April 2016, United Kingdom, 12/04/16.

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KW - destination marketing

KW - online promotion

KW - co-development

M3 - Conference contribution

BT - Proceedings of UKAIS 2016 (Oxford)

Y2 - 12 April 2016 through 13 April 2016

ER -