| Original language | English |
|---|---|
| Pages (from-to) | 879-94 |
| Journal | Journal of Marketing Management |
| Volume | 16 |
| Issue number | 8 |
| Publication status | Published - 2000 |
The contribution of ethical obligation and self-identity to the theory of planned behaviour: An exploration of ethical consumers
Ian Clarke, D Shaw, E Shiu
Research output: Contribution to journal › Article › peer-review