The effect of non-native culture on consumers' attitudes towards online shopping

Ewelina Lacka, Xiaojun Wang, Hing Kai Chan

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish
Publication statusPublished - 1 Jul 2013
Event12th International Conference on Business Innovation & Technology Management -
Duration: 1 Jul 2013 → …

Conference

Conference12th International Conference on Business Innovation & Technology Management
Period1/07/13 → …

Keywords

  • marketing
  • distribution of products

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