Treble innovation firms: Antecedents, outcomes, and enhancing factors

Ferran Vendrell-Herrero*, Oscar F. Bustinza*, Marco Opazo-Basáez, Emanuel Gomes

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

Abstract / Description of output

Drawing on the interplay between strategic ambidexterity, resource-based view, and digital servitization, we conceptualize how the rise of digitalization and service business models in industrial settings have materialized in a distinctive category of innovation-oriented manufacturing firms, labeled as treble innovation firms. We propose that said firms are characterized by simultaneously developing the three types of technological innovation —process, product, and digital service. We use a random and representative survey of 423 Spanish manufacturing firms to analyze antecedents, outcomes, and enhancers of digital service innovation adoption in firms that already possess process and product innovations (i.e., dual innovation firms). We report several findings. First, treble innovation firms epitomize the new norm (rather than the exception), representing 21.7% of all manufacturing firms. Second, product leadership and open innovation breadth increase the probability that dual innovation firms implement digital service innovation. Third, treble innovation firms achieve considerably greater profit margins than dual innovation firms. Finally, treble innovation firms can enhance said profit advantage by adopting resource retrenchment and value migration practices.
Original languageEnglish
Article number108682
JournalInternational Journal of Production Economics
Early online date18 Oct 2022
Publication statusPublished - Jan 2023

Keywords / Materials (for Non-textual outputs)

  • ambidexterity
  • open innovation
  • servitization
  • resource based view
  • SMEs
  • manufacturing firms


Dive into the research topics of 'Treble innovation firms: Antecedents, outcomes, and enhancing factors'. Together they form a unique fingerprint.

Cite this