Edinburgh Research Explorer

Dr Essam Ibrahim

Education / Academic qualification

Master of Science, University of Cairo
Marketing Management
Bachelor of Arts, University of Cairo
Doctor of Philosophy (PhD), University of Huddersfield

Professional Qualifications

Fellow of the Academy of Higher Education, HEA
Full Member of the Chartered Institute of Marketing, MCIM

Websites

School Profile Page

Research outputs

  1. Consumer attitude towards brand placement: An exploratory study of Chinese millennial generation

    Research output: Contribution to conference › Paper

  2. Islamic finance: Principles, performance and prospects

    Research output: Book/Report › Book

  3. Factors influencing consumer engagement with user-generated content – A company case from Thailand: An empirical study

    Research output: Contribution to conference › Paper

View all (33) »

Research activities & awards

  1. External Examiner

    Activity: Consultancy › Work on advisory panel to industry or government or non-government organisation

  2. Journal of Financial Services Marketing (Journal)

    Activity: Publication peer-review and editorial work › Editorial activity

  3. Marketing Intelligence and Planning (Journal)

    Activity: Publication peer-review and editorial work › Editorial activity

View all (5) »

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