Edinburgh Research Explorer

Prof Tina Harrison

Personal Chair of Financial Services Marketing & Consumption

Profile photo

Willingness to take PhD students: Yes

Education/Academic qualification

Doctor of Philosophy (PhD), Manchester School of Management, UMIST
Bachelor of Arts, Huddersfield Polytechnic
Textile Marketing

Professional Qualifications

Diploma of the Market Research Society, Dip.MRS.
Diploma in Marketing, Dip.M.

Websites

School Profile Page

Research outputs

  1. SERVBID: The development of a B2C service brand identity scale

    Research output: Contribution to journal › Article

  2. Emerging adults' financial capability: A financial socialization perspective

    Research output: Contribution to journal › Article

  3. The impact of internal, external and competitor factors on marketing strategy performance

    Research output: Contribution to journal › Article

View all (52) »

Research activities & awards

  1. Academy of Marketing Science

    Activity: Participating in or organising an event types › Participation in conference

  2. What works for financial education?

    Activity: Academic talk or presentation types › Invited talk

  3. PhD

    Activity: Examination types › External Examiner or Assessor

View all (29) »

Research projects

  1. What Works Evaluation Project

    Project: Research

  2. Financial Capability Evidence Hub: Content and Quality Assurance

    Project: Research

  3. Enhancing Young Adult Financial Capability

    Project: University Awarded Project Funding

View all (11) »

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